The Munvo Perspective

Bringing our perspective and knowledge obtained through years of Marketing Technology experience to topics across our industry and partner network

The Munvo Perspective

Bringing our perspective and knowledge obtained through years of Marketing Technology experience to topics across our industry and partner network

The Munvo Perspective

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3 Key Takeaways from Salesforce Connections 2023

Unica Data Processing

Unleashing Unica’s Triad of Data Processing Powers

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Exciting Times: Munvo Joins the Plus Company Network

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Top 5 Challenges Solved by Adobe Experience Manager in Digital Marketing

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Unlock the Power of SMS Marketing: Drive Engagement and Boost Sales with a MarTech Partner

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Transforming Customer Insights into Effortless Orchestration: A Step-by-Step Guide

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Munvo’s Cheat Sheet for Salesforce Connections 2023

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Upgrading to Unica V12: A Comprehensive Guide to New Features and Benefits

Salesforce and Open AI

Maximizing the Benefits and Minimizing the Risks: Integrating Generative AI into Your Organization with a Trusted Partner

Munvo Charity Event: Giving Back to the Community

Munvo Charity Event: Giving Back to the Community

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The Future of Marketing Management: 5 Trends to Watch in 2023 and Beyond

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3 Main Takeaways from the 2023 Adobe Summit

At Munvo, Work-Life Balance Isn’t Just a Buzzword

At Munvo, Work-Life Balance Isn’t Just a Buzzword

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What does Customer Centricity mean in 2023?

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Is 2023 Really the Year of the CDP?

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How CDPs Create Operational Efficiencies for Asset Managers

4 Key Takeaways for Marketers from SAS Innovate 2022

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Optimize Your Digital Marketing Campaigns with Adobe Journey Optimizer

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Munvo’s Cheat Sheet on Dreamforce 2022

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Workfront & Adobe Experience Manager Assets Essentials: A Powerful Combination

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Gartner 2022 Marketing Symposium: 3 Key Takeaways

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Make an Impression with Personalized Marketing

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An inside look at my first three months at Munvo

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What does it really mean to be a software consultant?

SAS Munvo Webinar Blog

How to enhance your members’ healthcare experience and engagement in a digital-first world

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Munvo’s Cheat Sheet on the Adobe Summit 2022

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3 Steps to Building 1-to-1 Relationships with Event-Based Triggers

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Reach Effective Engagement with SMS Marketing

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5 Benefits of Adobe Workfront

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3 Key Takeaways for Customer Intelligence from SAS Global Forum 2021

User Journey Blog

5 Ways to Optimize Customer Journeys in Journey Builder

Salesforce Marketing Cloud Updates

5 Salesforce Marketing Cloud Updates

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The 5 Business Processes of Marketing Resource Management (MRM)

4 Benefits of a Modern CX Stack

4 Benefits of a Modern CX Stack

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Understanding Hybrid Solutions

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Real-time Marketing in the Financial Services Industry

From Customer Experience to Smart Consumption: A Data-driven Approach to the Utilities Industry

From Customer Experience to Smart Consumption: A Data-driven Approach to the Utilities Industry

Adobe Analytics + Campaign Integrations

5 Best Practices for Successful Mobile Marketing

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2019 SAS Global Forum: Recap

Personalization for your Mobile Marketing Practice

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Enterprise Marketing Management Platforms and In-Store Beacon Technology

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First-Party Data Cooperative and Why Building a Marketing Signal Network Matters

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The Real-Time Challenge of Inbound Marketing Strategies

6 Steps for Personalized B2B Retargeting

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Empower Your Digital Marketing by Bridging CRM, 1st Party Data, and Cross-Channel Marketing Platforms

Best Practices for a Business Requirements Document (BRD)

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Retargeting Emails and CRMs with First-Party Audience Data

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Location-Based Marketing: Using Geo-location to Improve Direct Marketing

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How IBM Interact Connects Live Chats with Retargeting Strategies

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Custom Contextual Targeting for Cross-Channel Display Advertising

3 Areas of Change for Demand-Side Platforms in 2017

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How Voice Activation is Reshaping the Search Landscape

Why Marketers Need to Start Using SMS Channels

Creating a Customer Journey in the World of Enterprise Marketing

The Importance of Business Process Management

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Campaign Connections: Taylor Guitars Hits the High Notes with SMS, Adobe Campaign and Connector

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The Facts: Hadoop Big Data vs. Relational Databases

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Command Performance: Seeking and Solving with Munvo Companion

Hadoop Integration Guide for Unica Campaign

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Custom Macros for Unica Campaign

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Munvo’s Adobe Campaign Specialization

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Complying With Privacy Laws Using campaignQA

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How AEM 6.5 Benefits your Business

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2019 Adobe Summit: 5 Sessions You Won’t Want to Miss

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2019 Adobe Summit: Recap

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Adobe Experience Manager and Adobe Campaign: An Integration to Remember

Adobe Analytics + Campaign Integrations

Adobe Experience Manager and Unica Campaign: Customer Focus Epitomized

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The Power of Predictive Analytics

Adobe Analytics + Campaign Integrations

Adobe Analytics + Campaign Integrations

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